[Pre-launch] Instagram for Makers — Grow your following online! - Launches November 2026

Start posting the right way — and the smart way.

Instagram is one of the best ways to build an audience for your handmade business — but here's what nobody tells you: followers don't automatically equal revenue.

I started Kismet Design in January 2023, and began posting on Instagram that September. I grew the account to 140k followers — and had a big following long before I had serious revenue as a company. Growing an audience and growing a business turned out to be two different skills.

Here's the real challenge with Instagram: it's not going to be about making good videos. It's going to be about how comfortable you are posting something you don't think is that good — over and over again, on a system, without burning out.

I know because I burned out on it myself. I was putting hours into every post, chasing "good" content, and it wasn't sustainable. Paid ads became the more reliable path to hitting my actual revenue goals. But the content lessons stuck — and I used them to grow Marketing4Makers to 40k followers from scratch, on a brand-new account, using the same repeatable systems I'm teaching in this course.

In this course, I'm going to show you two things:

1. Foundation — How Instagram actually works: the algorithm, hooks, what makes certain content perform and why the rest gets stuck.

2. Repeatable Systems — 3 content formats built on a setup you can copy — a dedicated backdrop, a fixed filming space — so you're not reinventing your content every day. Film in 20 minutes, not hours. And because the system is simple, it's easy to eventually hand off to someone else — so posting stops being something only you can do.

My entire focus is on volume and repeatable systems — not "artistic" videos that eat your time and energy. The simpler the system, the easier it is to grow past yourself.

If you want to run Instagram like a business — not a personal project — where the only two metrics that matter are investment and results, this course is for you.

[Pre-order now]